{"id":8215,"date":"2026-04-18T04:31:56","date_gmt":"2026-04-17T23:01:56","guid":{"rendered":"https:\/\/cataligent.in\/blog\/uncategorized\/kpi-strategic-planning-vs-manual-tracking\/"},"modified":"2026-06-10T04:37:49","modified_gmt":"2026-06-10T11:37:49","slug":"kpi-strategic-planning-vs-manual-tracking","status":"publish","type":"post","link":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/","title":{"rendered":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know"},"content":{"rendered":"<h1>KPI Strategic Planning vs manual KPI tracking: What Teams Should Know<\/h1>\n<p>KPI strategic planning is not the same as manual KPI tracking. Strategic planning defines which performance indicators matter, why they matter, who owns them, and how they connect to business outcomes. Manual KPI tracking often reduces that work to spreadsheet updates, copied charts, and delayed reporting.<\/p>\n<p>Teams should know the difference because KPIs can become dangerous when they are visible but not governed. A leadership dashboard may show target, actual, and variance, yet still hide weak ownership, unclear definitions, missing approvals, poor data cadence, and disconnected initiatives.<\/p>\n<p>The point of KPI strategic planning is to connect performance measurement with execution control. Manual KPI tracking can support small teams for a short time, but it becomes risky when programmes, functions, financial impact, and steering committee decisions depend on the numbers.<\/p>\n<h2>What KPI strategic planning should include<\/h2>\n<p>KPI strategic planning starts before the first dashboard is built. Leaders should define the strategic objective, KPI owner, calculation logic, baseline, target, forecast, actual, reporting cadence, data source, threshold, escalation trigger, and decision forum. They should also define which initiatives are expected to move the KPI.<\/p>\n<p>For example, a margin KPI should connect to pricing actions, procurement savings, product mix changes, operating cost measures, and finance validation. A service performance KPI should connect to incident workflows, request handling, escalation ownership, and SLA tracking. A transformation KPI should connect to workstream progress, adoption evidence, risks, and value realization.<\/p>\n<p>In this model, the KPI is not a number in isolation. It is part of a governed execution system.<\/p>\n<h2>Where manual KPI tracking breaks down<\/h2>\n<p>Manual KPI tracking often begins as a practical fix. A team uses Excel because it is familiar. A manager copies charts into PowerPoint. A PMO gathers updates by email. The problem appears when the number of owners, KPIs, initiatives, and reporting cycles grows.<\/p>\n<ul>\n<li>Definitions drift because teams calculate the same KPI differently.<\/li>\n<li>Targets change without clear approval history.<\/li>\n<li>Forecast and actual values are updated in separate files.<\/li>\n<li>Owners report status without linking it to initiatives.<\/li>\n<li>Leadership reports are prepared from stale or inconsistent data.<\/li>\n<\/ul>\n<p>Manual tracking also weakens auditability. If a KPI influences cost saving, capital allocation, operational performance, or executive decisions, leaders need to know who changed the value, when it changed, why it changed, and what evidence supports the update.<\/p>\n<h2>Why KPI dashboards need execution context<\/h2>\n<p>A KPI dashboard without execution context can tell leaders that a number is off track, but not why. It may show that margin is below target, service response time is rising, or project delivery is delayed. It may not show which measures are responsible, which decisions are open, or whether the expected value is still achievable.<\/p>\n<p>This is why KPI strategic planning should connect to <a href=\"https:\/\/cataligent.in\/business-transformation\">business transformation<\/a> governance, PMO reporting, and financial impact tracking. KPIs should be linked to the work that changes them.<\/p>\n<p>For consulting firms, this distinction matters in client delivery. A client may ask for KPI reporting, but the consulting team needs an execution model that explains the movement. For enterprise teams, the same issue appears when leadership wants to move from KPI review to corrective action.<\/p>\n<h2>Use dual status for better KPI conversations<\/h2>\n<p>Teams often use one colour to describe KPI health. A better approach is to separate the execution status of the initiatives from the potential status of the outcome. This matters because work can be progressing while the KPI outcome remains at risk.<\/p>\n<p>For example, a cost reduction initiative may be implemented on schedule, but actual savings may not match forecast. A customer service workflow may be launched, but SLA performance may not improve. A growth initiative may complete all planned tasks, but the revenue KPI may still miss target. One status colour cannot explain these differences.<\/p>\n<p>Separating implementation status and potential status helps teams discuss root causes, not only colours.<\/p>\n<h2>How Cataligent Helps Through CAT4<\/h2>\n<p>Cataligent helps enterprises and consulting firms move from manual KPI tracking to governed KPI execution through CAT4, its no code strategy execution platform. CAT4 can connect KPIs to portfolios, programmes, projects, measure packages, measures, workflows, approvals, financial impact, and management reporting.<\/p>\n<p>Inside CAT4, teams can track planned versus actual values, top down targets, bottom up validation, OKR, KPI, and KRA logic, reporting periods, and status narratives. Measures can include owners, sponsors, controllers, business units, functions, milestones, risks, dependencies, and value fields.<\/p>\n<p>CAT4 supports Implementation Status and Potential Status separately, which helps KPI reviews become more precise. Cataligent can help clients configure this model so teams can see whether KPI movement is tied to execution progress, value delivery, or a change in assumptions.<\/p>\n<p>For PMOs and portfolio teams, Cataligent can connect KPI strategic planning with <a href=\"https:\/\/cataligent.in\/multi-project-management-solution\">multi project management<\/a>. For CFO and controlling teams, it can connect KPI reporting with financial impact tracking and controller backed closure where relevant.<\/p>\n<h2>When to move beyond manual KPI tracking<\/h2>\n<p>Manual KPI tracking may be acceptable when the KPI set is small, the owners are few, and the reporting risk is low. It becomes inadequate when KPIs span business units, affect executive decisions, require finance validation, or depend on multiple initiatives.<\/p>\n<p>Warning signs include recurring version conflicts, late reporting packs, unclear KPI definitions, disputed actual values, target changes without approval, and leadership asking the same root cause questions every month. These are signs that the organization does not only need better KPI visuals. It needs a governed execution model.<\/p>\n<h2>How to improve KPI review meetings<\/h2>\n<p>KPI review meetings should focus on what changed, why it changed, who owns the correction, and what decision is needed. A meeting that only reads numbers from a dashboard is not using KPI strategic planning as a control process.<\/p>\n<p>Teams should prepare evidence before the review. That evidence may include measure updates, approval history, forecast changes, risk notes, dependency status, and finance confirmation for value related KPIs.<\/p>\n<h2>Conclusion<\/h2>\n<p>KPI strategic planning defines how performance should be governed. Manual KPI tracking only records numbers, and that is not enough when strategy execution depends on those numbers.<\/p>\n<p>Cataligent helps organizations connect KPIs to execution control through CAT4. If your team still relies on spreadsheets for KPI tracking, consider how Cataligent can help improve accountability, reporting cadence, and value tracking through <a href=\"https:\/\/cataligent.in\/\">CAT4<\/a>.<\/p>\n<h2>FAQs<\/h2>\n<h3>Q1. What is the difference between KPI strategic planning and manual KPI tracking?<\/h3>\n<p>KPI strategic planning defines the objective, owner, baseline, target, calculation logic, reporting cadence, and initiatives behind the KPI. Manual KPI tracking usually records values in spreadsheets without the same level of governance and execution context.<\/p>\n<h3>Q2. When does manual KPI tracking become risky?<\/h3>\n<p>It becomes risky when KPIs affect executive decisions, financial impact, cross functional initiatives, or steering committee reporting. At that point, teams need controlled definitions, approval history, owner accountability, and evidence behind value changes.<\/p>\n<h3>Q3. How does CAT4 improve KPI reporting?<\/h3>\n<p>CAT4 connects KPIs to measures, owners, workflows, financial fields, approvals, risks, dependencies, and reports. Cataligent helps configure this structure so KPI reviews focus on execution control and business outcomes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KPI Strategic Planning vs manual KPI tracking: What Teams Should Know KPI strategic planning is not the same as manual KPI tracking. Strategic planning defines which performance indicators matter, why they matter, who owns them, and how they connect to business outcomes. Manual KPI tracking often reduces that work to spreadsheet updates, copied charts, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2104],"tags":[2033,568,632,1739,2107,1967,2106,2105],"class_list":["post-8215","post","type-post","status-publish","format-standard","hentry","category-strategy-planning","tag-business-strategy","tag-cost-reduction-strategies","tag-cost-reduction-strategy","tag-digital-strategy","tag-planning","tag-strategic-decision-making","tag-strategic-planning","tag-strategy-planning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent\" \/>\n<meta property=\"og:description\" content=\"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know KPI strategic planning is not the same as manual KPI tracking. Strategic planning defines which performance indicators matter, why they matter, who owns them, and how they connect to business outcomes. Manual KPI tracking often reduces that work to spreadsheet updates, copied charts, and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/\" \/>\n<meta property=\"og:site_name\" content=\"Cataligent\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-17T23:01:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-10T11:37:49+00:00\" \/>\n<meta name=\"author\" content=\"cat_admin_usr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:site\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cat_admin_usr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/\"},\"author\":{\"name\":\"cat_admin_usr\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\"},\"headline\":\"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know\",\"datePublished\":\"2026-04-17T23:01:56+00:00\",\"dateModified\":\"2026-06-10T11:37:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/\"},\"wordCount\":1173,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"keywords\":[\"Business Strategy\",\"Cost Reduction Strategies\",\"Cost Reduction Strategy\",\"Digital Strategy\",\"Planning\",\"Strategic Decision-Making\",\"Strategic Planning\",\"Strategy Planning\"],\"articleSection\":[\"Strategy Planning\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/\",\"name\":\"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\"},\"datePublished\":\"2026-04-17T23:01:56+00:00\",\"dateModified\":\"2026-06-10T11:37:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/strategy-planning\\\/kpi-strategic-planning-vs-manual-tracking\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"name\":\"https:\\\/\\\/cataligent.in\\\/\",\"description\":\"Strategy Execution Tool for Cost Saving Program\",\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\",\"name\":\"Cataligent Project Pvt. Ltd.\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"contentUrl\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"width\":296,\"height\":75,\"caption\":\"Cataligent Project Pvt. Ltd.\"},\"image\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Cataligentstrategyimplementation\\\/\",\"https:\\\/\\\/x.com\\\/cataligentindia\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/cataligentstrategy\\\/\",\"https:\\\/\\\/www.instagram.com\\\/cataligentindia\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\",\"name\":\"cat_admin_usr\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"caption\":\"cat_admin_usr\"},\"sameAs\":[\"https:\\\/\\\/cataligent.in\\\/blog\"],\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/author\\\/cat_admin_usr\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/","og_locale":"en_US","og_type":"article","og_title":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent","og_description":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know KPI strategic planning is not the same as manual KPI tracking. Strategic planning defines which performance indicators matter, why they matter, who owns them, and how they connect to business outcomes. Manual KPI tracking often reduces that work to spreadsheet updates, copied charts, and [&hellip;]","og_url":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/","og_site_name":"Cataligent","article_publisher":"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","article_published_time":"2026-04-17T23:01:56+00:00","article_modified_time":"2026-06-10T11:37:49+00:00","author":"cat_admin_usr","twitter_card":"summary_large_image","twitter_creator":"@cataligentindia","twitter_site":"@cataligentindia","twitter_misc":{"Written by":"cat_admin_usr","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/#article","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/"},"author":{"name":"cat_admin_usr","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756"},"headline":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know","datePublished":"2026-04-17T23:01:56+00:00","dateModified":"2026-06-10T11:37:49+00:00","mainEntityOfPage":{"@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/"},"wordCount":1173,"commentCount":0,"publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"keywords":["Business Strategy","Cost Reduction Strategies","Cost Reduction Strategy","Digital Strategy","Planning","Strategic Decision-Making","Strategic Planning","Strategy Planning"],"articleSection":["Strategy Planning"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/","url":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/","name":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know - Cataligent","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/#website"},"datePublished":"2026-04-17T23:01:56+00:00","dateModified":"2026-06-10T11:37:49+00:00","breadcrumb":{"@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/cataligent.in\/blog\/strategy-planning\/kpi-strategic-planning-vs-manual-tracking\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cataligent.in\/blog\/"},{"@type":"ListItem","position":2,"name":"KPI Strategic Planning vs manual KPI tracking: What Teams Should Know"}]},{"@type":"WebSite","@id":"https:\/\/cataligent.in\/blog\/#website","url":"https:\/\/cataligent.in\/blog\/","name":"https:\/\/cataligent.in\/","description":"Strategy Execution Tool for Cost Saving Program","publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cataligent.in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cataligent.in\/blog\/#organization","name":"Cataligent Project Pvt. Ltd.","url":"https:\/\/cataligent.in\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","contentUrl":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","width":296,"height":75,"caption":"Cataligent Project Pvt. Ltd."},"image":{"@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","https:\/\/x.com\/cataligentindia","https:\/\/www.linkedin.com\/company\/cataligentstrategy\/","https:\/\/www.instagram.com\/cataligentindia\/"]},{"@type":"Person","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756","name":"cat_admin_usr","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","caption":"cat_admin_usr"},"sameAs":["https:\/\/cataligent.in\/blog"],"url":"https:\/\/cataligent.in\/blog\/author\/cat_admin_usr\/"}]}},"_links":{"self":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/8215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/comments?post=8215"}],"version-history":[{"count":0,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/8215\/revisions"}],"wp:attachment":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/media?parent=8215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/categories?post=8215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/tags?post=8215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}