{"id":18913,"date":"2026-04-24T09:16:23","date_gmt":"2026-04-24T03:46:23","guid":{"rendered":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/"},"modified":"2026-04-24T09:16:23","modified_gmt":"2026-04-24T03:46:23","slug":"why-is-business-spelling-in-english-important-for-cross-functional-execution","status":"publish","type":"post","link":"https:\/\/cataligent.in\/blog\/strategy-planning\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/","title":{"rendered":"Why Is Business Spelling In English Important for Cross-Functional Execution?"},"content":{"rendered":"<h1>Why Is Business Spelling In English Important for Cross-Functional Execution?<\/h1>\n<p>A multi-million dollar capital expenditure programme at a global manufacturer recently stalled for three months because two departments held different definitions for a single key performance indicator. One team interpreted a measure as gross savings, while the other tracked net EBITDA impact. This is not merely a linguistic quibble. Poor precision in business spelling in English creates silent, systemic friction that destroys enterprise value. When the lexicon of a programme is not strictly defined, governance collapses because project owners, sponsors, and controllers are essentially speaking different languages, rendering cross-functional execution impossible.<\/p>\n<h2>The Real Problem<\/h2>\n<p>Most organizations do not have a communication problem. They have an ambiguity problem disguised as collaboration. Leadership often assumes that if everyone is reading from the same slide deck, everyone shares the same understanding. This is a dangerous fallacy. In reality, teams operate in functional silos, each carrying its own local dictionary. When business terminology lacks granular, standardized spelling and definition, the data powering management reporting becomes unreliable.<\/p>\n<p>The common failure is treating initiative nomenclature as administrative detail rather than a core governance requirement. Most organizations incorrectly believe that standardized templates fix this. They do not. Templates only standardize the surface area of the documentation. They do nothing to ensure that a Measure Package at the portfolio level means the same thing to a regional controller as it does to a central project manager. Current approaches fail because they rely on email threads and static documents to resolve what is fundamentally a data integrity issue.<\/p>\n<p><h2>What Good Actually Looks Like<\/h2>\n<p>High-performing teams and consulting firms understand that the Measure is the atomic unit of work and must be defined with forensic precision. In a governed environment, a measure is only legitimate once it has a rigorous context: a description, owner, sponsor, controller, business unit, function, legal entity, and steering committee mapping. This level of clarity forces stakeholders to agree on what is being executed before any budget is released. When this rigor is applied, cross-functional dependencies become visible instead of remaining hidden behind ambiguous terminology.<\/p>\n<h2>How Execution Leaders Do This<\/h2>\n<p>Execution leaders move away from the chaos of spreadsheets and toward structured accountability. They utilize a formal hierarchy\u2014Organization, Portfolio, Program, Project, Measure Package, and Measure\u2014to enforce consistency. By ensuring every term is defined within the system of record, they eliminate the need for translation between departments. When an enterprise uses a governed platform to track these, they ensure that the controller, the project sponsor, and the steering committee are viewing the exact same reality, preventing the common issue where financial value quietly slips while milestone reporting stays green.<\/p>\n<h2>Implementation Reality<\/h2>\n<h3>Key Challenges<\/h3>\n<p>The primary blocker is the cultural resistance to changing how daily work is recorded. Teams prefer the flexibility of spreadsheets because they allow for vague or inconsistent definitions that mask poor performance. Moving to a structured system exposes exactly who is accountable and whether the promised financial value is actually being realized.<\/p>\n<h3>What Teams Get Wrong<\/h3>\n<p>Teams frequently mistake speed for progress. They prioritize entering data into trackers over verifying that the data is accurate, well-defined, and aligned with financial goals. This creates a mountain of metrics that look busy but provide no evidence of successful execution.<\/p>\n<h3>Governance and Accountability Alignment<\/h3>\n<p>Accountability is impossible without a single, standardized language. When roles such as sponsors and controllers are strictly defined within a programme, there is nowhere for inefficiency to hide. Alignment occurs only when the governance structure forces clarity at every stage of the implementation.<\/p>\n<h2>How Cataligent Fits<\/h2>\n<p>At <a href='https:\/\/cataligent.in\/'>Cataligent<\/a>, we recognize that true cross-functional execution requires more than just meeting notes. Our CAT4 platform replaces disjointed tools with a unified, governed system. We introduce Controller-Backed Closure, a unique differentiator that requires a controller to formally verify EBITDA before a measure is closed. This provides the audit trail that generic tools lack. By enforcing precision through the CAT4 hierarchy, we ensure that business spelling and definition are consistent across 7,000 plus projects, providing the visibility senior operators require. Consulting partners rely on this structural rigor to turn vague transformation mandates into verified financial outcomes.<\/p>\n<h2>Conclusion<\/h2>\n<p>Precision is not just about correct grammar; it is about the financial integrity of the organization. When an enterprise ignores the importance of business spelling in English, they invite ambiguity that paralyzes cross-functional execution and invites financial slippage. By centralizing reporting into a governed platform, leaders can finally demand the clarity required for actual accountability. True execution does not happen through better meetings; it happens when the system forces every stakeholder to agree on the definition of success before the work begins.<\/p>\n<h5>Q: How does CAT4 prevent the ambiguity that ruins cross-functional programmes?<\/h5>\n<p>A: CAT4 forces every Measure to have a standardized definition and a specific set of owners and controllers before it enters the governance workflow. This removes the room for subjective interpretation that occurs when using spreadsheets or email for programme management.<\/p>\n<h5>Q: As a consulting principal, how does this level of rigor benefit my client engagements?<\/h5>\n<p>A: It shifts your engagement from providing subjective progress reports to delivering verified financial outcomes. By using a platform that mandates controller-backed confirmation of EBITDA, you provide your clients with an audit-ready trail of value that justifies the engagement fee.<\/p>\n<h5>Q: Will this structured approach create more administrative burden for my project owners?<\/h5>\n<p>A: It replaces the manual burden of constantly updating, correcting, and reconciling disconnected spreadsheets with a single, governed point of truth. While it requires upfront clarity, it eliminates the back-and-forth communication that consumes the majority of a project owner&#8217;s time.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why Is Business Spelling In English Important for Cross-Functional Execution? A multi-million dollar capital expenditure programme at a global manufacturer recently stalled for three months because two departments held different definitions for a single key performance indicator. One team interpreted a measure as gross savings, while the other tracked net EBITDA impact. This is not [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2104],"tags":[2033,568,632,1739,2107,1967,2106,2105],"class_list":["post-18913","post","type-post","status-publish","format-standard","hentry","category-strategy-planning","tag-business-strategy","tag-cost-reduction-strategies","tag-cost-reduction-strategy","tag-digital-strategy","tag-planning","tag-strategic-decision-making","tag-strategic-planning","tag-strategy-planning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent\" \/>\n<meta property=\"og:description\" content=\"Why Is Business Spelling In English Important for Cross-Functional Execution? A multi-million dollar capital expenditure programme at a global manufacturer recently stalled for three months because two departments held different definitions for a single key performance indicator. One team interpreted a measure as gross savings, while the other tracked net EBITDA impact. This is not [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/\" \/>\n<meta property=\"og:site_name\" content=\"Cataligent\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-24T03:46:23+00:00\" \/>\n<meta name=\"author\" content=\"cat_admin_usr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:site\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cat_admin_usr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/\"},\"author\":{\"name\":\"cat_admin_usr\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\"},\"headline\":\"Why Is Business Spelling In English Important for Cross-Functional Execution?\",\"datePublished\":\"2026-04-24T03:46:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/\"},\"wordCount\":944,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"keywords\":[\"Business Strategy\",\"Cost Reduction Strategies\",\"Cost Reduction Strategy\",\"Digital Strategy\",\"Planning\",\"Strategic Decision-Making\",\"Strategic Planning\",\"Strategy Planning\"],\"articleSection\":[\"Strategy Planning\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/\",\"name\":\"Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\"},\"datePublished\":\"2026-04-24T03:46:23+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/why-is-business-spelling-in-english-important-for-cross-functional-execution\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Is Business Spelling In English Important for Cross-Functional Execution?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"name\":\"https:\\\/\\\/cataligent.in\\\/\",\"description\":\"Strategy Execution Tool for Cost Saving Program\",\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\",\"name\":\"Cataligent Project Pvt. Ltd.\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"contentUrl\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"width\":296,\"height\":75,\"caption\":\"Cataligent Project Pvt. Ltd.\"},\"image\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Cataligentstrategyimplementation\\\/\",\"https:\\\/\\\/x.com\\\/cataligentindia\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/cataligentstrategy\\\/\",\"https:\\\/\\\/www.instagram.com\\\/cataligentindia\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\",\"name\":\"cat_admin_usr\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"caption\":\"cat_admin_usr\"},\"sameAs\":[\"https:\\\/\\\/cataligent.in\\\/blog\"],\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/author\\\/cat_admin_usr\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/","og_locale":"en_US","og_type":"article","og_title":"Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent","og_description":"Why Is Business Spelling In English Important for Cross-Functional Execution? A multi-million dollar capital expenditure programme at a global manufacturer recently stalled for three months because two departments held different definitions for a single key performance indicator. One team interpreted a measure as gross savings, while the other tracked net EBITDA impact. This is not [&hellip;]","og_url":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/","og_site_name":"Cataligent","article_publisher":"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","article_published_time":"2026-04-24T03:46:23+00:00","author":"cat_admin_usr","twitter_card":"summary_large_image","twitter_creator":"@cataligentindia","twitter_site":"@cataligentindia","twitter_misc":{"Written by":"cat_admin_usr","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/#article","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/"},"author":{"name":"cat_admin_usr","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756"},"headline":"Why Is Business Spelling In English Important for Cross-Functional Execution?","datePublished":"2026-04-24T03:46:23+00:00","mainEntityOfPage":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/"},"wordCount":944,"commentCount":0,"publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"keywords":["Business Strategy","Cost Reduction Strategies","Cost Reduction Strategy","Digital Strategy","Planning","Strategic Decision-Making","Strategic Planning","Strategy Planning"],"articleSection":["Strategy Planning"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/","url":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/","name":"Why Is Business Spelling In English Important for Cross-Functional Execution? - Cataligent","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/#website"},"datePublished":"2026-04-24T03:46:23+00:00","breadcrumb":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/why-is-business-spelling-in-english-important-for-cross-functional-execution\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cataligent.in\/blog\/"},{"@type":"ListItem","position":2,"name":"Why Is Business Spelling In English Important for Cross-Functional Execution?"}]},{"@type":"WebSite","@id":"https:\/\/cataligent.in\/blog\/#website","url":"https:\/\/cataligent.in\/blog\/","name":"https:\/\/cataligent.in\/","description":"Strategy Execution Tool for Cost Saving Program","publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cataligent.in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cataligent.in\/blog\/#organization","name":"Cataligent Project Pvt. Ltd.","url":"https:\/\/cataligent.in\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","contentUrl":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","width":296,"height":75,"caption":"Cataligent Project Pvt. Ltd."},"image":{"@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","https:\/\/x.com\/cataligentindia","https:\/\/www.linkedin.com\/company\/cataligentstrategy\/","https:\/\/www.instagram.com\/cataligentindia\/"]},{"@type":"Person","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756","name":"cat_admin_usr","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","caption":"cat_admin_usr"},"sameAs":["https:\/\/cataligent.in\/blog"],"url":"https:\/\/cataligent.in\/blog\/author\/cat_admin_usr\/"}]}},"_links":{"self":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/18913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/comments?post=18913"}],"version-history":[{"count":0,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/18913\/revisions"}],"wp:attachment":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/media?parent=18913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/categories?post=18913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/tags?post=18913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}