{"id":16068,"date":"2026-04-22T19:39:49","date_gmt":"2026-04-22T14:09:49","guid":{"rendered":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/"},"modified":"2026-06-17T06:13:03","modified_gmt":"2026-06-17T13:13:03","slug":"an-overview-of-services-business-development-for-it-service-teams","status":"publish","type":"post","link":"https:\/\/cataligent.in\/blog\/strategy-planning\/an-overview-of-services-business-development-for-it-service-teams\/","title":{"rendered":"An Overview of Services Business Development for IT Service Teams"},"content":{"rendered":"<h1>An Overview of Services Business Development for IT Service Teams<\/h1>\n<p>Services business development for IT service teams is not only about adding new offerings to a catalog. It is about turning demand, service design, delivery capacity, workflow control, and reporting into a governed operating model. Without that discipline, new services can create more tickets, more escalations, and more manual coordination without improving service outcomes.<\/p>\n<p>For IT leaders, service owners, enterprise transformation teams, and consulting firms supporting operating model change, business development should connect customer need with execution control. New services should be defined, approved, measured, and reviewed with the same discipline as strategic initiatives.<\/p>\n<h2>Why IT service growth needs governance<\/h2>\n<p>IT service teams often expand because business demand increases. A function asks for a new access request process. A region needs better incident routing. A business unit wants onboarding support. A compliance team needs evidence for document review or system access. These are valid needs, but each new service creates workload, risk, and reporting obligations.<\/p>\n<p>A governed <a href=\"https:\/\/cataligent.in\/itsm\">IT service management<\/a> approach helps leaders decide which services should be offered, how they should be designed, who owns them, and how performance will be reviewed. It also helps prevent the service catalog from becoming a list of unclear promises.<\/p>\n<p>Services business development should answer five practical questions: who is the service for, what request or incident does it handle, what workflow will govern it, what SLA or escalation logic applies, and what reporting will show whether the service is working?<\/p>\n<h2>Core building blocks of IT services business development<\/h2>\n<p>IT service teams can treat service development as a structured lifecycle. This makes the work easier to govern and easier to explain to business stakeholders.<\/p>\n<ul>\n<li><strong>Demand capture:<\/strong> Collect service requests, pain points, recurring incidents, access needs, and business priorities.<\/li>\n<li><strong>Service definition:<\/strong> Define the service name, user group, request type, service owner, support team, and expected outcome.<\/li>\n<li><strong>Workflow design:<\/strong> Map intake, categorization, approval, assignment, escalation, closure, and feedback steps.<\/li>\n<li><strong>Capacity planning:<\/strong> Estimate ticket volume, service hours, skill needs, support tiers, and peak demand.<\/li>\n<li><strong>Control rules:<\/strong> Define SLA targets, priority logic, role based access, evidence requirements, and exception handling.<\/li>\n<li><strong>Reporting model:<\/strong> Track volume, backlog, aging, SLA performance, recurring issues, decision delays, and service improvement actions.<\/li>\n<\/ul>\n<h2>Examples of services that need stronger control<\/h2>\n<p>Some IT services seem simple until they scale. Access requests may start as emails but later require approval workflows, role checks, audit history, and escalation rules. Incident routing may start with a shared inbox but later need impact and urgency logic, service categories, assignment groups, and SLA tracking.<\/p>\n<p>Change requests need decision rights, risk review, implementation readiness, and closure evidence. Service onboarding needs user data, equipment readiness, access provisioning, training, and handover confirmation. Service catalog updates need ownership, description quality, eligibility rules, and review cadence.<\/p>\n<p>These examples show why services business development should not be treated as a marketing exercise inside IT. A service that is not governable creates operational debt. A service that is designed with workflow, ownership, and reporting in mind can scale with stronger control.<\/p>\n<h2>How service teams should evaluate new service opportunities<\/h2>\n<p>IT service leaders can use a selection checklist before adding or expanding a service. The checklist should test business value and operational readiness. Is there recurring demand? Is the service important to business continuity, productivity, compliance, or cost control? Is there a named service owner? Can the workflow be defined clearly? Are approvals required? Are SLA expectations realistic? Can performance be reported without manual consolidation?<\/p>\n<p>This evaluation protects both the service team and the business. It helps avoid adding services that cannot be staffed, measured, or governed. It also gives business stakeholders a clearer view of trade offs. A new service may need budget, process change, system configuration, or capacity changes before it can be offered reliably.<\/p>\n<p>When service development is part of <a href=\"https:\/\/cataligent.in\/business-transformation\">business transformation<\/a>, the evaluation should also connect to wider operating goals. For example, a shared services model may require standardized request categories, common approval paths, and executive reporting across countries or business units.<\/p>\n<h2>How Cataligent helps through CAT4<\/h2>\n<p>Cataligent helps enterprises and consulting firms manage service development and service workflow governance through CAT4, its no code strategy execution platform. Cataligent supports the business layer by helping teams define operating models, roles, reporting needs, and governance structures. CAT4 supports the platform layer by enabling configurable workflows, approvals, access rights, dashboards, and reporting.<\/p>\n<p>CAT4 can support ITSM style workflows such as request handling, service categories, approval flows, escalation rules, dashboard views, and role based workflow control. The safer positioning is important: CAT4 can support structured service workflows and service management processes, but it should not be presented as a direct replacement for a specialist ITSM suite unless that scope is formally confirmed.<\/p>\n<p>For service business development, CAT4 can help teams manage the path from service idea to approved service design, implementation, reporting, and continuous review. A service improvement measure can have an owner, sponsor, controller where relevant, business unit, implementation status, potential status, and closure criteria. That gives leaders a governed view of service expansion, not only ticket activity.<\/p>\n<h2>Reporting discipline for IT service business development<\/h2>\n<p>Service teams need reporting that explains both workload and value. Ticket counts are useful, but they do not show whether the service supports the operating model. Better reporting combines demand, SLA performance, backlog, recurring issues, change requests, approval delays, capacity risk, and improvement initiatives.<\/p>\n<p>For example, a service team may report that access requests increased by 20 percent, but leadership also needs to know whether approvals are the bottleneck, whether requests are miscategorized, whether service owners are overloaded, and whether automation candidates have been identified. A service dashboard should help leaders make decisions, not only observe activity.<\/p>\n<h2>Build services that can be governed from day one<\/h2>\n<p>Services business development is strongest when IT teams design new services with control from the start. That means clear ownership, defined workflows, realistic service levels, role based access, approval logic, and current reporting visibility. It also means retiring or redesigning services that create high effort with low business value.<\/p>\n<p>For consulting firms, this creates a repeatable service transformation method. For enterprise IT leaders, it creates a clearer operating model. For business stakeholders, it creates more transparent service expectations.<\/p>\n<p>If your IT service team is expanding its service catalog, Cataligent can help you define and govern service workflows through CAT4, with structured approvals, ownership, reporting, and execution control.<\/p>\n<h2>Make service development part of the management rhythm<\/h2>\n<p>New services should be reviewed in a regular operating rhythm, not only during launch. Service owners can review demand, backlog, recurring issues, escalation delays, workflow exceptions, and improvement measures with the same discipline used for wider transformation programmes. This rhythm gives IT leaders a clearer basis for deciding which services need redesign, which need more capacity, and which should be simplified or retired.<\/p>\n<h2>FAQs<\/h2>\n<h3>Q. What is services business development for IT service teams?<\/h3>\n<p>It is the process of identifying, designing, approving, delivering, and improving IT services based on business demand. It should include service ownership, workflow design, SLA logic, capacity planning, and reporting discipline.<\/p>\n<h3>Q. Why should new IT services have approval workflows?<\/h3>\n<p>Approval workflows make sure the right owner, budget holder, or risk reviewer can confirm a service before it is delivered. They also create an audit trail for access, change, exception, and service design decisions.<\/p>\n<h3>Q. How can Cataligent support IT service workflow governance through CAT4?<\/h3>\n<p>Cataligent helps define the service operating model and reporting approach. CAT4 can support configurable service workflows, request handling, approvals, dashboards, role based access, and management reporting.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An Overview of Services Business Development for IT Service Teams Services business development for IT service teams is not only about adding new offerings to a catalog. It is about turning demand, service design, delivery capacity, workflow control, and reporting into a governed operating model. Without that discipline, new services can create more tickets, more [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2104],"tags":[2033,568,632,1739,2107,1967,2106,2105],"class_list":["post-16068","post","type-post","status-publish","format-standard","hentry","category-strategy-planning","tag-business-strategy","tag-cost-reduction-strategies","tag-cost-reduction-strategy","tag-digital-strategy","tag-planning","tag-strategic-decision-making","tag-strategic-planning","tag-strategy-planning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>An Overview of Services Business Development for IT Service Teams - Cataligent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"An Overview of Services Business Development for IT Service Teams - Cataligent\" \/>\n<meta property=\"og:description\" content=\"An Overview of Services Business Development for IT Service Teams Services business development for IT service teams is not only about adding new offerings to a catalog. It is about turning demand, service design, delivery capacity, workflow control, and reporting into a governed operating model. Without that discipline, new services can create more tickets, more [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/\" \/>\n<meta property=\"og:site_name\" content=\"Cataligent\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-22T14:09:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-17T13:13:03+00:00\" \/>\n<meta name=\"author\" content=\"cat_admin_usr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:site\" content=\"@cataligentindia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cat_admin_usr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/\"},\"author\":{\"name\":\"cat_admin_usr\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\"},\"headline\":\"An Overview of Services Business Development for IT Service Teams\",\"datePublished\":\"2026-04-22T14:09:49+00:00\",\"dateModified\":\"2026-06-17T13:13:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/\"},\"wordCount\":1264,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"keywords\":[\"Business Strategy\",\"Cost Reduction Strategies\",\"Cost Reduction Strategy\",\"Digital Strategy\",\"Planning\",\"Strategic Decision-Making\",\"Strategic Planning\",\"Strategy Planning\"],\"articleSection\":[\"Strategy Planning\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/\",\"name\":\"An Overview of Services Business Development for IT Service Teams - Cataligent\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\"},\"datePublished\":\"2026-04-22T14:09:49+00:00\",\"dateModified\":\"2026-06-17T13:13:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/uncategorized\\\/an-overview-of-services-business-development-for-it-service-teams\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"An Overview of Services Business Development for IT Service Teams\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"name\":\"https:\\\/\\\/cataligent.in\\\/\",\"description\":\"Strategy Execution Tool for Cost Saving Program\",\"publisher\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#organization\",\"name\":\"Cataligent Project Pvt. Ltd.\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"contentUrl\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/logoColored-1.png\",\"width\":296,\"height\":75,\"caption\":\"Cataligent Project Pvt. Ltd.\"},\"image\":{\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Cataligentstrategyimplementation\\\/\",\"https:\\\/\\\/x.com\\\/cataligentindia\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/cataligentstrategy\\\/\",\"https:\\\/\\\/www.instagram.com\\\/cataligentindia\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/#\\\/schema\\\/person\\\/649c37d6027e076e1e76bd18bac05756\",\"name\":\"cat_admin_usr\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g\",\"caption\":\"cat_admin_usr\"},\"sameAs\":[\"https:\\\/\\\/cataligent.in\\\/blog\"],\"url\":\"https:\\\/\\\/cataligent.in\\\/blog\\\/author\\\/cat_admin_usr\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"An Overview of Services Business Development for IT Service Teams - Cataligent","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/","og_locale":"en_US","og_type":"article","og_title":"An Overview of Services Business Development for IT Service Teams - Cataligent","og_description":"An Overview of Services Business Development for IT Service Teams Services business development for IT service teams is not only about adding new offerings to a catalog. It is about turning demand, service design, delivery capacity, workflow control, and reporting into a governed operating model. Without that discipline, new services can create more tickets, more [&hellip;]","og_url":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/","og_site_name":"Cataligent","article_publisher":"https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","article_published_time":"2026-04-22T14:09:49+00:00","article_modified_time":"2026-06-17T13:13:03+00:00","author":"cat_admin_usr","twitter_card":"summary_large_image","twitter_creator":"@cataligentindia","twitter_site":"@cataligentindia","twitter_misc":{"Written by":"cat_admin_usr","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/#article","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/"},"author":{"name":"cat_admin_usr","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756"},"headline":"An Overview of Services Business Development for IT Service Teams","datePublished":"2026-04-22T14:09:49+00:00","dateModified":"2026-06-17T13:13:03+00:00","mainEntityOfPage":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/"},"wordCount":1264,"commentCount":0,"publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"keywords":["Business Strategy","Cost Reduction Strategies","Cost Reduction Strategy","Digital Strategy","Planning","Strategic Decision-Making","Strategic Planning","Strategy Planning"],"articleSection":["Strategy Planning"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/","url":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/","name":"An Overview of Services Business Development for IT Service Teams - Cataligent","isPartOf":{"@id":"https:\/\/cataligent.in\/blog\/#website"},"datePublished":"2026-04-22T14:09:49+00:00","dateModified":"2026-06-17T13:13:03+00:00","breadcrumb":{"@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/cataligent.in\/blog\/uncategorized\/an-overview-of-services-business-development-for-it-service-teams\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cataligent.in\/blog\/"},{"@type":"ListItem","position":2,"name":"An Overview of Services Business Development for IT Service Teams"}]},{"@type":"WebSite","@id":"https:\/\/cataligent.in\/blog\/#website","url":"https:\/\/cataligent.in\/blog\/","name":"https:\/\/cataligent.in\/","description":"Strategy Execution Tool for Cost Saving Program","publisher":{"@id":"https:\/\/cataligent.in\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cataligent.in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cataligent.in\/blog\/#organization","name":"Cataligent Project Pvt. Ltd.","url":"https:\/\/cataligent.in\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","contentUrl":"https:\/\/cataligent.in\/blog\/wp-content\/uploads\/2025\/01\/logoColored-1.png","width":296,"height":75,"caption":"Cataligent Project Pvt. Ltd."},"image":{"@id":"https:\/\/cataligent.in\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Cataligentstrategyimplementation\/","https:\/\/x.com\/cataligentindia","https:\/\/www.linkedin.com\/company\/cataligentstrategy\/","https:\/\/www.instagram.com\/cataligentindia\/"]},{"@type":"Person","@id":"https:\/\/cataligent.in\/blog\/#\/schema\/person\/649c37d6027e076e1e76bd18bac05756","name":"cat_admin_usr","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5a61f472589fc237202ca132bc60e152f3e6a99196f2e24dcf2a5f01626f1b4a?s=96&d=mm&r=g","caption":"cat_admin_usr"},"sameAs":["https:\/\/cataligent.in\/blog"],"url":"https:\/\/cataligent.in\/blog\/author\/cat_admin_usr\/"}]}},"_links":{"self":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/16068","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/comments?post=16068"}],"version-history":[{"count":0,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/posts\/16068\/revisions"}],"wp:attachment":[{"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/media?parent=16068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/categories?post=16068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cataligent.in\/blog\/wp-json\/wp\/v2\/tags?post=16068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}