{"version":"1.0","provider_name":"Cataligent","provider_url":"https:\/\/cataligent.in\/blog","author_name":"cat_admin_usr","author_url":"https:\/\/cataligent.in\/blog\/author\/cat_admin_usr\/","title":"CRM Services & Cross-Functional Execution: A Strategic Reality Check - Cataligent","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"FiMzrBtkBm\"><a href=\"https:\/\/cataligent.in\/blog\/strategy-planning\/crm-services-examples-cross-functional-execution\/\">CRM Services &#038; Cross-Functional Execution: A Strategic Reality Check<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/cataligent.in\/blog\/strategy-planning\/crm-services-examples-cross-functional-execution\/embed\/#?secret=FiMzrBtkBm\" width=\"600\" height=\"338\" title=\"&#8220;CRM Services &#038; Cross-Functional Execution: A Strategic Reality Check&#8221; &#8212; Cataligent\" data-secret=\"FiMzrBtkBm\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/cataligent.in\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"CRM Services &#038; Cross-Functional Execution: A Strategic Reality Check CRM services often begin as a sales, marketing, or customer service improvement effort. The strategic reality is broader. CRM services affect pricing, fulfillment, finance, service operations, data ownership, account management, customer escalation, and executive reporting. When those functions are not governed together, the CRM program may [&hellip;]"}